Author : laura

8 coffee Instagram accounts to follow in 2022

Coffee and social media is a perfect marriage of great visuals, with interesting stories, people and flavour. There’s a lot of coffee-related content on social media these days, and it’s hard to know who to follow (and why). To help, we’ve put together a list of some of our favourite coffee-related Instagram accounts, including some […]

Planning your social media content

Creating engaging social media content is the most important step to grow your business, your followers, and your brand identity. But why is that?  While almost every business has its own social media account, the vast majority are failing to create meaningful connections with their audience. Their content is sporadic, dull, and lacks a consistent […]

How coffee producers can improve their social media

Over the last decade, social media has emerged as one of the most valuable communication and sales tools for coffee producers. It offers an opportunity to build a brand, connect with partners, and interact with markets around the world. Social media can also be useful for keeping up with the latest coffee trends, as well […]